August 20, 2026

Game on: Novomatic Gaming announces partnership with City Gaming/Game Nation

Novomatic Gaming UK is further expanding its nationwide high street presence through a new deal with City Gaming/Game Nation, which will see the state-of-the-art Black Edition II and Thaumic cabinets installed in prominent AGCs across the country.

Novomatic Gaming UK has announced a new partnership with leading AGC operator City Gaming/Game Nation, which will see more than 60 of the gaming technology company’s state-of-the-art cabinets installed in high street venues up and down the UK.

The agreement includes 30 Black Edition II cabinets and 31 Thaumic cabinets, featuring B3 NovoLine and Magic Games Premium HD, which have firmly established themselves as “a favourite among customers and operators alike.”

“We are thrilled to enhance our offering with the installation of 30 Black Edition II and 31 Thaumic cabinets featuring NovoLine and Magic Games Premium HD,” said City Gaming/Game Nation CEO Mark Jepp. “These products are delivering exceptional performance and have been warmly received by our customers.”

“Our partnership with NGUK continues to be invaluable, and this latest rollout further strengthens our commitment to providing the very best in gaming experiences across our AGCs. We look forward to continued success together.”

Both the Black Edition II and Thaumic cabinets deliver “immersive, high-definition experiences for players,” while reinforcing NGUK’s “commitment to innovation and quality.”

“We have worked hard to establish B3 NovoLine integration with a strategy that has worked and is reaping rewards,” said NGUK’s director of sales Kevin Temple. “We are delighted to see the increased traction of our cabinets in AGCs, further solidifying our position as a leading manufacturer and distributor in the UK’s gaming industry.”

“Our partnership with City Gaming/Game Nation is a testament to the shared vision of providing unparalleled entertainment in a highly competitive market. Their trust in our products reflects the strength of our collaboration, and we are proud to contribute to their growing success.”

Commenting on the performance of the game menus, Temple added: “Both the NovoLine and Magic Games portfolios continue to perform exceptionally well, proving to be a favourite among customers and operators alike.”

“Together with City Gaming/Game Nation, we look forward to continuing to bring exciting gaming experiences to players nationwide. Here’s to a bright future of growth and
innovation!”

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