The Rudd Group is celebrating the 180th installation of the Target Dart Zone, just six months after signing an exclusive agreement with Target Darts to act as sole-supplier of the high-tech concept to hospitality venues in the UK and Northern Ireland.

Though the system is yet to enjoy its official launch at EAG, operators have already seen the value in offering customers the Target Dart Zone’s Omni auto-scoring light ring and VIRT camera system for real-time play across connected venues.

“We’re thrilled to announce that we’ve now completed 180 Target Dart Zone installs,” said a Rudd Group spokesperson. “A huge thank you to our incredible customers for supporting our launch and trusting us to deliver. Your support has been the driving force behind this milestone.”

“This is just the beginning – we’ve got even bigger things to come for Target Darts Zone and we can’t wait to share them with you!”

Target Dart Zone combines traditional pub darts with digital scoring and interactive game modes to provide an immersive darts experience, with the tech‑enhanced system designed to encourage group play, longer dwell times and extra spend.

Commenting on the installation milestone, Bob Rudd MD Nick Rudd said “great to see the momentum building and positive feedback!”